The Journal

Watch News & Trends

Fashion-watch news and design trends, read through the eyes of a manufacturing partner.

G-SHOCK 2500 Series: Casio Brings Analog Hands to the Square Case at Volume ScaleNewsNov 3, 2026·4 min readG-SHOCK 2500 Series: Casio Brings Analog Hands to the Square Case at Volume ScaleCasio's new G-SHOCK 2500 series replaces the digital display with analog hands and a three-cell date module, testing shock structure in quartz analog.Read article →Orient Kamasu GMT and the Slaved-Hand Question in Volume Automatic GMTsNewsOct 27, 2026·3 min readOrient Kamasu GMT and the Slaved-Hand Question in Volume Automatic GMTsOrient's new Kamasu GMT uses its own F6P22 calibre with a slaved GMT hand, entering a market dominated by the NH34's caller functionality.Read article →Movement and Case Choices in Sub-$200 Dive Watches: Seiko Turtle and Bulova Caravelle Sea HunterTrendsOct 20, 2026·4 min readMovement and Case Choices in Sub-$200 Dive Watches: Seiko Turtle and Bulova Caravelle Sea HunterHow Seiko's Turtle and Bulova's revived Caravelle Sea Hunter use different movement, case, and dial strategies in the affordable dive category.Read article →Timex 2026 Affordable Range: Movement and Design Choices Across Dress and Dive SegmentsTrendsOct 13, 2026·4 min readTimex 2026 Affordable Range: Movement and Design Choices Across Dress and Dive SegmentsTimex's 2026 lineup spans dress, sport and digital formats with quartz, automatic and Indiglo movements, all under $550.Read article →Shinola Duck Automatic: Miyota 9015 and Influencer Strategy in Detroit’s Volume PlayNewsOct 6, 2026·4 min readShinola Duck Automatic: Miyota 9015 and Influencer Strategy in Detroit’s Volume PlayShinola moves the Duck platform to automatic with Miyota 9015, a 38 mm case and four influencers—examining calibre choice and audience expansion.Read article →Orient Flusso: Late-Cycle Positioning and Movement Choices in the Integrated-Bracelet SegmentTrendsSep 29, 2026·4 min readOrient Flusso: Late-Cycle Positioning and Movement Choices in the Integrated-Bracelet SegmentOrient enters the integrated-bracelet sports category with the Flusso, pairing archive references with a new no-date automatic calibre.Read article →Louis Vuitton Spin Time: From Limited Runs to Permanent Production at ScaleNewsSep 14, 2026·5 min readLouis Vuitton Spin Time: From Limited Runs to Permanent Production at ScaleFive permanent Tambour Spin Time references mark Louis Vuitton's shift from limited jump-hour editions to serial production of complex dial modules.Read article →A. Lange & Söhne 1815 Up/Down: Compact Case and Blue Dial Variants Signal Dress-Watch RecalibrationTrendsSep 7, 2026·4 min readA. Lange & Söhne 1815 Up/Down: Compact Case and Blue Dial Variants Signal Dress-Watch RecalibrationThe 1815 Up/Down moves to 37.5 mm and adds blue dials. What the shift means for power-reserve complications at scale.Read article →

Initiate Production Briefing

  • Strict NDA Protection Guaranteed
  • Direct Access to Lead Engineers
  • Reply within 48 Hours

Starting a new project, requesting a quote, or simply have a question? Fill in the form below and our team will get back to you shortly.

* Required field

The total budget for the whole project — development, tooling and full production combined. Not a per-unit figure.

The intended per-unit retail price of the collection you want to produce.